The future of software monetization: licensing and white label solutions

The future of software monetization: licensing and white label solutions

In an increasingly digitalized world, the monetization of software is becoming more and more important for companies. Previously seen as internal tools, software products are now stand-alone products of great value, not only for internal use but also for external customers. Companies are faced with the challenge of monetizing their software and tapping into additional sources of revenue.

The Goal

The main goal for companies is to position their software in such a way that it is not only used internally, but is also successful as a stand-alone product on the market. By monetizing the software, new sources of revenue are to be tapped and the potential of the software fully exploited.

The Solution

A proven strategy for this is software licensing. Professional licensing allows companies to position their software on the market and offer it as a stand-alone product. Another promising option is white label solutions, which allow companies to offer their software under their own brand name.

The Benefits

The implementation of licensing and white label solutions offers companies numerous benefits. These include creating new revenue opportunities, increasing customer confidence in the brand and improving competitiveness. Overall, these strategies offer exciting opportunities to generate long-term, sustainable revenue and lead the company successfully into the future.

At new direction GmbH, we implement these and similar solutions quickly and reliably. If you have any questions or specific concerns, please feel free to contact us directly. 


Do you want to prepare your company for the digital transformation?
Then make an appointment with us now for a free consultation.

new direction GmbH
Hauptstraße 7
86356 Neusäß

Tel.: +49 (0)821 54370-00
Fax: +49 (0)821 54370-20
new direction GmbH Neusäß,
Zweigniederlassung St. Gallen
Langackerstrasse 8
9010 St. Gallen

Tel.: +41 (0)71 45522-57