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Business Process Automation.

Automate processes, integrate systems, and increase value.

Custom software, AI, and process automation for industrial customers. Since 1998; we have been working with BMW and TÜV Süd for over 20 years.

Process Automation

Efficient workflows with Camunda and BPMN. We transform your analog processes into a digital, error-free structure.

Custom Software

Custom web, mobile, and cloud solutions that integrate seamlessly into your existing IT infrastructure.

AI & Custom GPT

Domain-specific AI models and GPT instances that harness your company's knowledge.

System Migration

Secure migration and seamless further development of your existing legacy systems (legacy software) without interrupting operations.

> 950

Completed Projects

> 135

Happy
Customers

up to 99%

less processing time

10%

Minimum
savings

25 years

Longest customer relationship

24 years

Longest
Tenure
How can we help you?

How we work

To ensure your process automation is spot on, we leave nothing to chance. Our approach is based on three proven pillars that guarantee maximum value in the shortest possible time.
Our procedure

Notable Industry & SME Projects

Efficient Quotation Preparation for Heating Systems

By developing a specialized Windows tool, we’ve reduced the quote-generation process for a heating installation company from 6 hours to about 15 minutes. This allows the owner to generate up to 24 quotes per day and free up more time for other important tasks. At new direction GmbH, we implement such efficient solutions quickly and reliably.
Further information

Automated Display of Customer Data (RPA / Plugin / Extension)

By developing a specialized Windows tool, we’ve reduced the quote-generation process for a heating installation company from 6 hours to about 15 minutes. This allows the owner to generate up to 24 quotes per day and free up more time for other important tasks. At new direction GmbH, we implement such efficient solutions quickly and reliably.
Further information

Interactive User and Operating Manuals

By implementing a "Custom GPT," we can make user manuals directly searchable, which reduces support requests by 90% and significantly increases customer satisfaction and product ratings.
Further information

Significantly Improved Workflows for Key Business Processes at APZ GmbH

How can customized software significantly and sustainably boost productivity and customer acquisition?
That was the key question for our client, APZ GmbH.
Further information

SIXT: Efficient Vehicle Management Through a New Web Application

Our innovative web application for SIXT, powered by the FACT system we developed, enables comprehensive control of fleet management as well as vehicle check-in and check-out.
Further information

Europcar: Innovation Through Custom Software

Our software is revolutionizing Europcar's fleet management and appraisal process, optimizing the resale of end-of-life vehicles, and serves as the backbone of the commercial vehicle division.
Further information

AL-KO Smartphone App for Greater Safety on the Road

The automotive technology specialist offers its customers even greater safety for their RV vacations through the 2LINK Connectivity System.
The app required for this was developed by new direction GmbH.
Further information
Innovative solutions to combat skills shortages

Innovative solutions to combat skills shortages
The shortage of skilled workers in the modern working world presents companies with major challenges. Traditional recruitment methods are often ...
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new direction donates to the Eser 21

new direction donates to the Eser 21

Once again, the new direction team took part in the Eserlauf in Augsburg. In total, we ran over 80 laps ...
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Innovative through research: new direction GmbH receives the research seal of approval

Innovative through research: new direction GmbH receives the research seal of approval

We at new direction GmbH are delighted to have been awarded the Innovative through Research seal of approval. This award ...
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Digital business models: Growth through digital transformation

Digital business models: Growth through digital transformation
Technological development is progressing rapidly - and with it, the demands on modern companies are changing. New markets are emerging, ...
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Optimizing processes with the help of software: Is it worth it?

Optimizing processes with the help of software: Is it worth it?
Would you also like your employees not to skip steps in workflows, overlook details or repeat tasks unnecessarily? Then it ...
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How to make digitalization a success in your company too

How to make digitalization a success in your company too
Even though the use of digital tools has increased due to the pandemic, the progress of the digital transformation in ...
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new direction GmbH recognized as a Fair Company

new direction GmbH recognized as a Fair Company
Fair Company is the largest employer initiative in Germany that is committed to a fair working environment. The award recognizes ...
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Examples of process optimization

Examples of process optimization
Process optimization pays off for companies - it helps them to increase their efficiency and productivity by optimizing their workflows. ...
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Process analysis and process optimization for more success

Process analysis and process optimization for more success
Would you like to position your company more successfully on the market and increase your profits in the long term? ...
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Ready for the next step in digital transformation?

Let's talk about your processes—with no strings attached—and identify opportunities for improvement.

Schedule an appointment

Contact

Do you want to prepare your company for the digital transformation?
Then make an appointment with us now for a free consultation.

new direction GmbH
Hauptstraße 7
86356 Neusäß
Germany

Tel.: +49 (0)821 54370-00
Fax: +49 (0)821 54370-20

info@newdirection.de
new direction GmbH Neusäß,
Zweigniederlassung St. Gallen
Langackerstrasse 8
9010 St. Gallen
Switzerland

Tel.: +41 (0)71 45522-57


Compliance: We review every service for its relevance to export controls in accordance with Regulation (EU) 2021/821 and the Foreign Trade Act. Confidentiality procedures are available upon request.